Nothin' But A Tea Thang
Nothin’ But A Tea Thang, a boutique tea retailer, sought to enhance its e-commerce performance amidst a competitive market landscape. Facing challenges in customer engagement and conversion rates, the company partnered with Nustalgic Media a specialized e-commerce consulting firm to optimize its online business strategy. The collaboration aimed to refine their digital presence, streamline operations, and ultimately boost sales.

My Approach & Contributions

My Role
E-Commerce Business Consultant
Deliverables
- 15+ Products
- Customized Theme Layout
- Email Automation
- Built on Squarespace
Services
- Website Redesign
- Analytics Implementation
- SEM / Paid Ads
- Content Creation
- SEO Optimization
- Targeted Marketing Campaigns
The Outcome
Challenges
Before the partnership, Nothin’ But A Tea Thang struggled with low website traffic and high bounce rates. The business lacked cohesive branding and effective marketing strategies to attract and retain customers. Recognizing the need for a comprehensive overhaul, they reached out to e-commerce experts for guidance.
Results
The collaboration between Nothin’ But A Tea Thang and Nustalgic Media proved to be a game-changer. By leveraging expert insights and innovative strategies, they enhanced their online presence and significantly improved its sales performance. This case exemplifies the power of targeted e-commerce consulting in driving business success.


